New Trends of Affiliate Marketing in India?

Krishnendhu A
3 min readSep 30, 2022


This year, it’s predicted that online sales will total $5 trillion. That amounts to nearly 25% of all retail sales globally. Affiliate marketing is the way to go if you want to get in on this fun. But just as the eCommerce industry is always changing, so too are the factors that make affiliate programs successful. Discover the most recent developments in affiliate marketing, including streaming and artificial intelligence, in the next paragraphs.

A shift to online purchasing

It’s far easier to purchase what you need by pressing a few keys on your smartphone than it is to drag yourself to a physical store. Due to its accessibility and convenience, individuals are spending more and more money online today.

While many large merchants are utilizing this trend and concentrating more of their efforts on online shopping, affiliate marketers can greatly benefit from this as well. You can profit from this affiliate marketing trend whether you’re a well-established affiliate marketer with many partnerships or a new one just getting started.

All parties benefit from affiliate partnerships, therefore major online merchants like Amazon, eBay, and Walmart, among many others, have an open-door policy for anyone wishing to start one. You get money working as a salesperson for the retailer, more clients are reached, and customers receive the goods they require. You only need a method of reaching potential clients because there are so many online shoppers. Making new affiliate connections won’t put you at a loss because the majority of affiliate programs are free and low-risk. Creating your affiliate links and coming up with a plan to encourage website visitors to click and shop are the only things left to do.

Influencers are growing

The best kind of advertising is word-of-mouth referrals. Influencer marketing is a broad-based form of personal recommendation. Huge businesses are attempting to capitalize on the fact that consumers value and trust the advice of influencers. Influencers produce content for social media or blogs and are compensated when others take their advice. You don’t need to be well-known or a prominent member of society to profit from this affiliate marketing trend.

Influencers produce content for social media or blogs and are compensated when others take their advice. You don’t need to be well-known or a prominent member of society to profit from this affiliate marketing trend.

More video content

The most engaging content is video, thus affiliate marketers need to use this format since more and more platforms are focusing on it. Instead of reading blog entries, many would rather watch films, stories, or livestream events.

Livestream shopping is one of the most popular trends in affiliate marketing for video content. This happens when a brand or influencer goes live on social media to talk about a product, respond to comments, and sometimes provide discounts or coupons during an online event. People frequently make purchases at these events for a variety of reasons, including peer pressure, the necessity of the occasion, or the excitement of live buying.

It’s time to discuss data security and privacy

Although you may believe that all of these security precautions are negative for affiliate marketers, they also offer you the chance to sharpen your marketing acumen.

Customers are becoming more concerned of preserving their online data and privacy as they become more tech-savvy. Many nations recently enacted new laws to safeguard online consumer privacy.

AI is evolving

The era of physical or hand labor is long gone. Everything that can be streamlined by technology should be done so in this age of automation. This affiliate marketing fad for you might entail utilizing artificial intelligence to place bids on popular keywords, tailor your PPC ads to diverse target markets, or engage with visitors in real-time chat.

AI is a game-changer for affiliate marketing since it can increase your sales while saving you a tonne of time, effort, and resources. You may utilize AI technology to analyze data and update campaigns without taking up your valuable time. By letting AI handle the mundane tasks, you’ll have more time to devote to developing innovative business growth ideas.

Another successful year for affiliate marketers is predicted for 2022. How lucrative? That depends on you, I suppose. You will undoubtedly have a successful year if you take advantage of these marketing trends.

There is no need to search any further if you’re looking for the best internet marketing training in Kochi. The use of digital marketing is essential for any business. It’s how you connect with your clients and customers online. You may study the ins and outs of this constantly evolving industry by enrolling in a digital marketing courses in Kochi.